Andy Pease

Design Leader | Co-Founder | Healthcare | FinTech | AEC

New York City Metropolitan Area

I have over 20 years of experience in crafting user-centered experiences across mobile and web, co-founded two 0 — 1 startups, and have an ability to translate ambiguous problems into clear, intuitive, short and long-term designs that customers love.

As the design co-founder at Forma Health, I design mobile experiences to help patients with rare and chronic conditions easily log their day-to-day health using their natural voice (processed with AI), providing valuable insights for clinicians and researchers.

Collaborated with Product, Dev, and Research to increase signup conversion by 25% on the existing patient portal, and collaborated on a new SaaS solution for Pharma to visualize and interact with first and third-party patient data. In 3 months the first version shipped and the first customer signed.

Led design for an entirely new product, Student Account, where parents create sub-accounts for kids under 18, with the child receiving their own debit card and PayPal user experience; after the 2nd year, payment volume from debit cards was over $1B.

Design Skills

Discovery

Personas

Storyboards

Journey Maps

Information Architecture

Wireframes

Visual Design

Interaction Design

Design Systems

Usability Testing

Data Visualization

Figma

Mobile

Web

AI

Product Skills

0 — 1

Data-Driven

Product Strategy

Product Assessment

B2B

B2C

B2B2C

SaaS

Dev Skills

Prototyping

Framer

Swift

SwiftUI

JavaScript

People Skills

Building Relationships

Influencing Without Authority

Collaborative Problem Solving

Mentoring

Patents

©2025 Andrew Pease

©2025 Andrew Pease

©2025 Andrew Pease